How Important Is Your 5-A-Day?

You’ve probably heard of 5-a-day, the recommended intake of fruit and vegetables to achieve and maintain your health and wellbeing.

It’s based on recommendations from the World Health Organization, and it’s been adopted by health authorities all across the world, including Europe, Australia and Canada, as well as here in the US. But what does it actually mean, and how important is it for you?

Why 5 a day?

The first thing to know is that 5-a-day is just a minimum. Fruit and veggies are naturally low in calories and fat, so feel free to eat more than 5 if you like! However, scientists have worked out that eating at least 14 ounces – or 5 portions – of fruit and vegetables per day can help to improve your general health and lower your risk of some serious illnesses, such as strokes, type 2 diabetes, heart disease and obesity. Although people’s bodies and metabolisms vary, 5-a-day is considered to be, on average, a good goal to aim towards.

Of course, you’re free to eat other things too. In fact, 5-a-day should form part of a well-balanced diet, helping you to keep your intake of things like sugar and fat in check.

How does it work?


The main reason that fruits and vegetables are so good for you is their vitamins and minerals. Top of the list is vitamin C, which acts powerfully within your body to boost your immune system, increase your energy levels, reduce harmful oxidation and fight some of the symptoms of ageing. Vitamin C is one of the best known and most effective substances in food, and you can find it in broccoli, strawberries, pineapple and of course, oranges.

Fruit and vegetables also include other important components such as folate and potassium, and their fibre can help keep your digestive system healthy and reduce the risk of colon cancer.

How to get my 5-a-day

Almost all kinds of fruit and vegetables count towards your 5-a-day, except potatoes and cassava. That includes fresh fruit and veg, of course, but frozen, dried and canned ones count as well. Pure fruit juice is also good.

However, to really get the most out of your 5-a-day, the keyword is variety. That means having 5 different fruits and vegetables every day. The reason for this is that different fruits and vegetables deliver different kinds of good things to your body, including different combinations of vitamins, minerals and other nutrients.

What if I’m not getting enough?

Everyone needs a healthy diet, but sometimes we need to top up on essential vitamins, like vitamin C. Vitamin C supplements, like Bio-En’R-Gy C can be an ideal way of ensuring you get the full benefits of vitamin C, including a stronger immune system and a boost to your cardiovascular health.

Plus, Bio-En’R-Gy C supplement does not come with the side effects that are usually associated with high oral doses of vitamin C.

Visit our homepage for more information about this and other great vitamin supplements.

Your Views On Modern Medicine And Healthcare

Here at Antiaging Nutrition, we are constantly striving to provide you with access to high-quality, natural antiaging medicines, along with other longevity-based health products.

We understand that the world of medicine is a dynamic environment, with new discoveries and studies constantly changing the way we approach healthcare.
With this in mind, we have created a brief questionnaire, with the goal of discovering our audience’s thoughts on the state of modern healthcare and medicine.

The survey was conducted from October to November 2014, and the feedback received has enabled us to gain an insight into your opinions surrounding ‘over the counter’ (OTC) medicine, and better understand your needs to further tailor the goods we supply.

We’ve now collated the data, and have extracted some of the best findings below.

It’s Never Too Early To Invest In Antiaging MedicineAge

28.57% of our respondents were aged 26-35, whilst 23.81% were in the 56-65 age bracket.

It’s worth noting, these age groups represent two pinnacle moments in our lives. Our late twenties/early thirties are usually the stage where we begin to differentiate from youthful trends and develop mature attitudes towards both health and our everyday lifestyle. Similarly, it is after 40, during our late fifties, when our age really begins to cause issues with our health.

However, the survey has also helped us determine that fear of aging begins sooner than most would assume, with just under 15% of respondents looking into longevity techniques as early as their late twenties.

We Don’t Spend That Much On Natural Healthcare

But even the smallest of investments can be incredibly beneficial.

Our survey found that a whopping 42.11% spend under £20 on vitamins and supplements each month, whilst 21.05% spend an average £101-£200, and just 10.53% spend £201-£301.

People Do Not Trust Modern Medicine

The survey helped us summarise that whilst the majority of people may not spend hundreds on vitamins and natural supplements each month, there is an underlying mistrust for modern medicine.

As the below graph clearly indicates, the majority of people questioned would openly consider using natural and nutritional remedies as oppose to readily available, mainstream drugs.

Alternative Medicine

When we asked our respondents why they had this opinion, the following reasons were given:


The survey revealed that this mistrust for modern medicine runs so deep, that even the reliability of products which are endorsed by trusted names are being questioned.

When asked whether they would trust medicinal products more if they had a recognisable doctor recommending them for use, we received fairly mixed responses.

Named Doctor

Whilst the majority are steered towards agreement that a product endorsed by a doctor is more trustworthy, there are still considerable numbers that disagree.

Our findings also suggest that women are more likely to trust doctor-endorsed products than men, as are the older generation.

We Focus On Fruit And Veg For Good Health

When asked to rank the importance of undertaking certain activities to maintain a healthy lifestyle, over 70% of our users ranked getting their ‘five-a-day’ as the most important, with 47% agreeing that exercise was also imperative.

Meanwhile, calorie counting and dieting were ranked as the least important factors for living healthily, with 35.29% and 23.53% of users voting against these methods.


People Prefer To Exercise Outside

When it comes to keeping fit, people would prefer to undertake exercise either at a gym, or in the great outdoors.


It was positive to see that over a quarter of respondents were committed to keeping a healthy lifestyle, with 29.41% visiting a gym weekly.

With this knowledge to hand, we’ll be able to tailor the blog posts we create to better suit your needs.

What Are You Concerned About?

Throughout our study we were very interested in discovering which illnesses our audience were most concerned about.

The end results perfectly reflected the age of our respondents, with concern for certain age-related ailments increasing as the years increased.

For example, 60% of respondents aged 56-65 said they were very concerned about arthritis, whereas 50% of 26-35-year-olds said they had no opinion on arthritis, but were concerned about cancer.

Overall, cancer, heart disease and arthritis stood out as the three major concerns for respondents, with 41.18% stating they were very concerned about both cancer and heart disease.

Much of the information we release on our blog is centred on living healthily. By understanding the illnesses our respondents are most concerned about, we are able to deliver highly relevant information to our audience.

We also found that the majority of people agree that when it comes to illnesses, prevention is better than cure. You’ll find a wide range of products which are focussed on preventing the effects of aging and other related illnesses in the Antiaging Nutrition store.

To keep up-to-date with all the latest information and research on how our vitamins and supplements can benefit your health, sign up to our monthly Newsletter today.

The full report can be read by clicking here.


Dr Richard Lippman On Free Radicals and Antiaging Medicine

Dr Richard Lippman is a world expert in free radicals, having created the advanced ACF228 formula, developed with the sole purpose of eliminating toxic agents in the body and helping to reduce the risk of cancer.

The IAS group is lucky enough to have worked alongside Dr Lippman for many years and as such they have learned a great deal from him.

In the text below, we collected together the numerous interviews and articles that the great doctor has contributed to the IAS and presented the best answers for you too.

So take a look at how Dr Lippman became the world expert on free radicals, his opinions on aging, and his advice for eliminating toxins from the body.

Background In Medicine

Dr Lippman and Peter Pure
Dr Lippman with nutritionist and raw food expert Peter Pure

Richard Lippman has a rich history in health and sciences, with a triple education in chemistry, medicine, and physics.

“I studied chemistry and physics at the Department of Physical Chemistry, Royal Institute of Technology, Stockholm, Sweden. Subsequently, I attended medical school at Biomedicum, University of Uppsala, Uppsala, Sweden.”

In Sweden, these institutions are regarded as the equivalents of MIT and Harvard University.

Whilst he studied at the prestigious schools, Dr Lippman somehow found the time to publish 27 scientific papers in leading US erotological journals.

The hard work and dedication paid off, as the doctor’s triple education resulted in him inventing and developing the nicotine patch, which has gone on to aid the lives of millions.

His research also helped him develop methods of measuring the damage caused by aging, and led to Dr Lippman being nominated for a Noble Prize for Medicine. He can now claim to be the only man nominated for a Noble Prize in the field of antiaging.

Becoming The World Expert On Free Radicals

When he talks about how he came to be the leading mind on the topic of free radicals (molecules with single, unpaired electrons in their outer shells), Dr Lippman lists Professor Karl Arfors, and his colleagues at the Royal Institute of Technology in Stockholm, as major influencers:

“In the physics laboratory we were routinely generating free radicals from a cobalt 60 cannon and consequently studying the effects and damages of the various free radicals in living tissues, as well as the downstream by-products.”

“Subsequently, I met with a group in central Sweden. The Professor in charge was Professor Karl Arfors and we had regular free-radical meetings. At the time people thought it was an assembly for hippies! (ha ha) but it was about free radicals and their effects in medicine and biology.”

Issues Caused By Free Radicals

Through his research, Dr Lippman was able to identify that oxidation and free radicals were causing damage to our bodies as we age. Numerous tests helped him to uncover several instances where the build-up of free radicals caused issues, including the hardening of the arteries, and asthma:

“If you are having breathing problems, such as asthma or COPD etc., then this could be caused by lack of glutathione, a powerful antioxidant that we demonstrated in animals as essential for repair.”

Lippman also highlights that certain illnesses we wouldn’t usually attribute to free radicals can actually be traced back to oxidation and the effects of toxins on the body:

“Cataracts form in the eyes during aging and many people have them corrected with surgery, but that’s an oxidation problem gone awry in the lens of the eye. Another problem is wrinkles in the skin. Hormones like IGF-1 and growth hormone can help the body to generate high levels of glutathione, which is a key free radical scavenger and without which fine lines develop in facial tissues.”

Developing ACF228

Lippman points out that he was unhappy with the way free radicals were originally measured during the early 80s:

“At the time… most people measure ORAC values only in a test tube; the ORAC system is in vitro, and thus this does not measure what happens in a living system.”

With that in mind, he worked tirelessly on developing an instrument that was able to measure the levels of antioxidants in our bodies in real time. His work led to him receiving a Noble Prize nomination.

Armed with this fresh body of data gained from his new equipment, he carried out clinical double-blind, cross-over studies, testing which antioxidants affected the body the most and how they could be quenched.

After years of extensive tests, Dr Lippman was able to produce a formula that has been recognised by various FDA bodies, and the US National Institute of Aging, to actively reduce free radicals in humans.

That product is what we know today as ACF228, Free Radical Scavenger.

The Benefits Of ACF228

When you hear people discussing the body’s four lines of defence against antioxidant, the terminology can be traced back to Dr Lippman, who originally coined the phrase. He broke down the hierarchy of the free radicals, and discovered which treatments could be used to effectively combat free radicals on each level.

Developed to be taken orally, ACF228 contains 15 ingredients in total, including catalase, superoxide dismutase and NDGA, which is found in the creosote desert bush, a plant that survives extreme temperatures for years on end. Each ingredient works on different levels to help eliminate free radicals and slow the process of aging.

In terms of dosage, Dr. Lippman recommends that anyone under the age of 50 should take one a day. For over 50s, he’s proven that one pill per every meal actively reduces damage from oxidisation, increases mitochondrial efficiency, and slows the aging process at the cellular level.


Watch the video above to hear Dr. Lippman further discuss how he came to develop ACF228, and its many benefits.

We’ll leave you with this summarization from the man himself:

“We naturally defend against [free radicals] with our cells’ four lines of defence. Fortunately, we can further boost these lines of defence with supplements such as ACF228® capsules and Breathe Easy™, as well as IGF-1, growth hormone and other completely natural anabolic hormones.”

Find Out More

Find out more about ACF228, Free Radical Scavenger, and other antiaging products, by visiting our online store.

Free Radical Scavenger

Introducing Our New Interactive Health Infographic

Those who follow our Health Articles or Blog section know that we strive to supply you with all the latest information and resources to help combat aging and stay fit and healthy for years to come.

Over the last few months we’ve been working on putting together a resource which collects together various health-related tips and tricks to deliver the ultimate guide to looking after your body.

We’re now proud to unveil our new, interactive infographic:

Balancing Your Body: How To Promote Good Health Through Nutrition

Health Infographic

The premise is simple, simply click on the link above, choose your gender, and away you go.

You’ll be presented with a wide range of body parts and features to choose from, from the hair on your head right down to your very DNA.

Each section you select will highlight a new area on the body, presenting you with advice, as well as the option to find out more about a supplement, vitamin or product which could benefit that area.

Each product and coinciding piece of advice has been specifically selected by our experts to help provide you with the best possible solution to your healthcare needs.

Both the male and female graphics have different options, so be sure to try both to get the full experience of the infographic.

Find Out More

Interested in finding out more about the products we offer? Visit our store to view our wide range of supplements and vitamins, or alternatively, you can get in touch with a helpful member of the Antiaging Nutrition team.